Superstar Fundraising

How to create a system that has donors flocking to your organization like fans flock to superstars. Take your nonprofit from SURVIVE to THRIVE. Grow your influence to grow your income so you can have more impact.

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Course curriculum

1

WATCH THIS FIRST
- Hello, Superstar!
- Welcome to Superstar Fundraising!
2

Module 1
- Lesson 1 - Breaking Through
- Lesson 2 - Set Goals That Push
- Lesson 3 - Goals In Action
- Setting Superstar Goals PDF
3

Module 2
- Lesson 1 - Get Focused
- Lesson 2 - Who is your ideal donor?
- Lesson 3 - Understand your relationship to your avatar
- Lesson 4 - Build your avatar
- Design Your Dream Donor
4

Module 3
- Lesson 1 - How to assess your current marketing efforts
- Lesson 2 - Brand Assessment
- Lesson 3 - Resource Allocation
- Assess the Effectiveness of Your Marketing Efforts PDF
5

Module 4
- Lesson 1 - Find Your Emotional Hook
- Lesson 2 - Brand Promise
- Develop Your Organization’s Brand Promise PDF
6

Module 5
- Lesson 1 - Main Message
- Lesson 2 - Create or Adjust Your Main Message
- Articulate the Brand Promise with a Main Message PDF
7

Module 6
- Lesson 1 - Talking Points
- Lesson 2 - Writing Your Talking Points
- Develop Talking Points that Create Engagement PDF
8

Module 7
- Lesson 1 - Adjust and Implement
- Lesson 2 - Adjustments to Consider
- Adjust and Implement Your Superstar Brand PDF
9

Module 8
- Lesson 1 - Share Your Shine
- Lesson 2 - Deliver Your Content
- Share Your Shine PDF
10

Conclusion
- Congratulations, superstar!
- What's next